BAY 13 RESTAURANT

down arrow

BAY 13 RESTAURANT

When Moana Hotel and Restaurant Group conceived their newest venture, Bay 13 Restaurant and Fish Market, they looked to Forty Forty to give the brand meaning and a voice. Located in Portland, Oregon’s Pearl District, Bay 13 boasts a modern aesthetic with a sustainable and progressive menu. The restaurant reinterprets its factory-room heritage by employing large expanses of open space with self-contained dining experiences interspersed throughout. It’s this industrial aesthetic that lends such a unique narrative to the Bay 13 story.

What We Did

  • Naming Architecture
  • Brand Strategy
  • Positioning
  • Brand Voice
  • Identity Development
  • Visual Language
  • Menu Design